Some ideas people come up with make no sense but they don’t see it.

I appreciate that there are 2 ways to increase profit from a product. You sell more, or you sell more expensively. So any ridiculous item is made to seem luxurious, from bog roll to fabric softener.

But I think some kind of limit has been reached with White Diamond & Lotus Flower-scented washing powder. As far as I know, lotus flowers were the ancient Greeks’ version of heroin and diamonds are solid lumps of carbon that don’t emit chemicals and can therefore have no smell.

I decided to investigate.

I thought that perhaps there’d been a printing error and that it wasn’t the smell of white diamonds, but the smell of the jakey’s favourite £3 tipple White Lightning. (Cider is, after all, pretty trendy these days.)

Alas no. I had a sniff in the supermarket this afternoon and can exclusively reveal that what White Diamond & Lotus Flowers smells like is…

…washing powder. Same as the Lavender & Camomile next to it. Who’da thought it!?

Posted: 08|24|08 at 8:18 pm. Filed under: questions, tv and radio.
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